posted on January 23, 2013 14:41
| Shaylee Flint, a senior at New Underwood High School, is leading the scholarship contest with nearly 1,200 "likes."
| Brandy Reurink, a senior at Sioux Falls O'Gorman High School, is another top "like getter." The top five prospective students with the most Facebook likes will be entered into a scholarship for $1,000.
Prospective students are snapping their photos with of Black Hills State University displays at the Rushmore Mall in Rapid City and the Empire Mall in Sioux Falls in hopes of winning a $1,000 scholarship contest.
Since BHSU started the contest in earlier this month, more than 20 prospective and current students have submitted their photos that have attracted nearly 8,000 likes.
Leading the contest with nearly 1,200 “likes” so far is Shaylee Flint, a senior at New Underwood HighSchool. “I was overwhelmed by the response and the number of likes I received. I guess I have a lot of Facebook friends that have a lot of Facebook friends.”
Another top“like getter” is Sioux Falls O’Gorman High School senior Brandy Reurink. “I can’t wait to attend BHSU,” she said. “I can’t wait for the semester to be done and to start a new chapter in life. I love the location of BHSU.
There is still time for prospective students to get a chance at the scholarship. To enter the contest students must submit a photo of themselves at one of the BHSU displays. All submissions are then posted in the contest album on the BHSU Facebook page (www.facebook.com/BlackHillsState). Students tag themselves, like the photo, and share it with their friends in an effort to be among the top five with the most “likes.” The scholarship winner will be randomly selected from the five photos with the most likes.
Submissions to the contest will be accepted until Thursday, Jan. 31. Current BHSU students are entered in a separate contest and are eligible to win a $100 gift card to the BHSU Bookstore.
The Rushmore and Empire Mall displays are part of a recent BHSU marketing campaign that also includes an increased online presence and three billboards – one just east of Spearfish, one in Mitchell, and one in between Spearfish and Sundance, Wyo. The campaign features photos by BHSU students Becca Gage and Daniel Merchen, who work in the Marketing and Communications Office at BHSU.
Becca Gage, mass communication major from Sisseton, and Daniel Merchen, corporate communication major from Spearfish, both say it is rewarding to see their photographs used as major components of the University’s marketing campaign.
Corinne Hansen, director of Marketing and Communications at BHSU, notes that having student workers involved in the creating and distributing the marketing campaigns is a win-win situation.
“Our student workers bring creativity, insight and enthusiasm to our marketing and communications initiatives,” Hansen says. “We have exceptional mass communication and marketing programs at Black Hills State University, and we have found it’s advantageous for us to have students involved in all of ourcommunication efforts. The students have the opportunity to work with marketing and communications professionals while building their portfolios and defining their career goals. It’s always gratifying to see them graduate and advance to successful careers.”
For more information on the scholarship contest, see www.BHSU.edu/Contest.