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College graduates earn $700,000 more in a lifetime than
The $700,000 decision: learn more to earn more.
That's the simple message
Black Hills State University President Thomas Flickema will be
spreading across the state in a new information campaign funded
by BHSU alumni and scheduled to begin Nov. 15 in statewide
Armed with data from the South Dakota Department of Labor,
Flickema said a college degree means $700,000 to $1,000,000 more
in career earnings versus a high school diploma and $200,000 to
nearly $700,000 versus a two-year vocational-technical applied
Wage survey information at BHSU indicates that many BHSU
graduates are earning starting salaries in a general range from
$22,000 to $38,000 a year. As wages increase for experienced
professionals over a 35- to 40-year work life, a sizable income
differential over a non-college graduate's average salary is
highly probable, said the BH president.
We have a message for high school seniors across South
Dakota, said Flickema. You are about to make one of
the most important economic decisions of your lives. Getting a
degree from one of our state's six public universities will
position you to earn over $1,000,000 more lifetime career income.
How many decisions will you make in your life that impact your
life like this?
The earnings advantages were calculated using figures
developed independently by the South Dakota Department of Labor's
Market Information Center.
The BH president said the data is particularly important to
high school seniors making college decisions this month.
Flickema said, Clearly, if you want to stay in this
state and you want to earn more, you need to learn more.
In fact current studies show 94 percent of surveyed BHSU
graduates are employed in their major field of study or
complementary field, with a sizable number, 67 percent, remaining
in South Dakota and more than 95 percent in the five-state
region. Our students are finding employment as teachers,
managers, technology specialists, accountants, information
specialists and government employees to name just a few, says the
The statewide public relations campaign's most visible element
will be three-minute televised presentations during halftimes and
between games of the fall's football and girl's basketball
championships. The BH president will also utilize the television
messages on video cassette before local service clubs and alumni
Your future is here, says President Flickema.
You belong on one of our state's university campuses. If
you want to earn more right here in South Dakota, get a degree
from one of our state's six public universities.
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