BHSU News & Events

Online promotion to be focus of Hot Springs seminar

The South Dakota Center for Enterprise Opportunity (SD CEO) at Black Hills State University will host a business seminar on ways to promote your business online. “Beyond Facebook — Exploring other social media platforms to build your business,” will be offered Wednesday, April 18 in Hot Springs from 4 p.m. to 6 p.m. in the computer lab at the Activity Center, 1609 University Ave.

Michelle Kane, owner of Black Hills PR in Spearfish, will present the “Beyond Facebook” seminar. With over 20 years experience in marketing for a wide range of companies and non-profits, Kane guides her clients in all areas of public relations, marketing strategy and social media. She is an engaging presenter and speaks on entrepreneurship, marketing, social media and personal growth with an emphasis on using technology to achieve success.  She continues to ensure her clients gain value and see results by her experience, smart strategic thinking and enthusiasm for going the extra mile.  

According to Kane, there is more to social media than Facebook. This seminar is for those who are already familiar with Facebook and are ready to learn about other social media platforms to help build their business. “Beyond Facebook” will introduce participants to YouTube, Twitter, FourSquare, Pinterest and Google+ by learning about each platform’s history, key features, and benefits. Personal vs. professional use, associated costs, and current case studies will also be discussed. Participants will also receive step-by-step instructions on how to set up their own account in each platform and an action plan to start using these tools immediately. 

Registration ends Monday, April 17th. Cost is $40. For more information or to register visit www.BHSU.edu/SDCEO, or call 605-642-6435.

The SD CEO is funded in part through a cooperative agreement with the U.S. Small Business Association (SBA), and is part of a network of more than 110 centers nationwide established through the SBA’s Office of Women’s Business Ownership. While services are available to all those interested in entrepreneurship, there is a special emphasis on women, women veterans, Native Americans, the socially and/or economically disadvantaged, and youth entrepreneurs.

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