Black Hills State University staff members Dr. Annette Ryerson, assistant professor of business and technology, and Thomas Dunn, director for the Center of Tourism Research, recently submitted final research findings of two studies to the Yankton Convention and Visitors Bureau and the managers of the Lewis and Clark Recreation Area.
One of the studies focused on the wants, needs and expectations of day and overnight visitors to the Lake Area. The other solicited input and opinions from Yankton businesses on how to best draw more Lake Area visitors into town, resulting in an increase in visitor spending at local retail shops. Ryerson and Dunn discussed the findings of the studies in a series of three presentations.
A follow-up survey will be conducted this coming summer to obtain opinions from overnight visitors in Yankton hotels.
Ryerson received her bachelor’s degree in economics from Rutgers University in 1986, then went on to obtain a master’s in business administration from the College of William and Mary in 1988 and a doctorate in business administration from Nova Southeastern University in 2003. Ryerson has been a member of the BHSU faculty since 2005.
Dunn graduated from BHSU in 1986 with a bachelor’s degree in speech and business communication. In 1998, he received his master’s degree from the University of South Dakota in administrative studies, with an emphasis in health services administration. Dunn has been a member of the BHSU staff since 2003.